Social Media Marketing
Social media — there is absolutely no way that you haven’t heard of it. Over the last few years, social media has completely changed the internet… Actually, it has changed the entire world! It has also completely transformed marketing. So what are the reasons for your business to start utilizing these amazing forms of communication as soon as possible? Here are the seven most important ones:
1. Showcase your brand
Social Media offers another marketing channel for creating brand awareness, relationship building or driving new sales. So why not use it? Especially when it’s FREE!
2. Develop a loyal community
People enjoy being part of a business that is proactively building a lively community. Such an online community can help you establish an emotional connection between your company and your prospects, which is essential for your long-term success.
3. Improve customer service
Social media is a great feedback source. Enabling your prospects to communicate with your company and each other can greatly improve your customer service and increase brand trustworthiness.
More than 4 out of every 5 Americans have at least one social media account and over half of them interact with companies via social media.
4. Increase digital exposure
Interacting in social networks can significantly increase your online presence. Social media leads to massive exposure due to its worldwide access, sharing capabilities, and huge amount of daily users.
5. Boost traffic and search engine rating
Social media is a major lead generator, and it constantly brings high volume traffic to your website. It can also help with SEO since search engines significantly reflect your social media content.
6. Expand sales and reach a new audience
Listening to your prospects on social networks can help you respond to their specific needs. This will most likely cause an increase in sales, but also expand your customer base.
7. Cut marketing costs
Compared to traditional channels like print or advertising, social media marketing is affordable for any business. Remember that the channel itself is free!
Over 40% of Americans say that it is important that the businesses they engage with have a strong social media presence.
Let Kulture Digital Help
Managing social media @mdash; taking care of all the content, tweets or feedback can get pretty time-consuming, and you need to focus primarily on your business. So how about leaving the social stuff to Kulture? No worries, we have plenty of experience to take complete responsibility of your social presence.